Privacy Policy
1. Introduction
Welcome to RateTray.com, a platform dedicated to providing users the ability to rate menu items from restaurants across the United States. RateTray.com is owned and operated by RateTray.com ("we," "our," or "us"). We are committed to safeguarding the privacy of our users. This Privacy Policy outlines how we collect, use, disclose, and protect your personal information. By using our services, you agree to the terms of this policy.
2. Information We Collect
We collect various types of information, including but not limited to:
2.1. Personal Information: We may collect personally identifiable information, including, but not limited to, email address, first name, last name, gender, primary zip code, birth month, birth year, dining frequency, cuisines the user likes, and food categories the user likes.
2.2. Location Data: Users have the option to share their current location with us.
3. Use of Information
We use the collected information for the following purposes:
3.1. Email Communication: Email addresses are collected for account verification and notifications related to the services provided by RateTray.com.
3.2. Advertising and Data Analysis: We may use the information to create aggregated, non-identifiable user profiles that help our advertisers build target audiences for advertising on our platform.
4. Data Security
We implement reasonable security measures to protect the confidentiality and integrity of the personal information we collect. Personal information, such as first name, last name, and email addresses, will not be disclosed to advertisers or third parties for marketing purposes.
5. Data Retention and Deletion
User data is retained as long as the user is active on our website. Users can delete their accounts from their profile page, which will deactivate the account, or they can request complete data removal by contacting [email protected].
6. Cookies and Tracking Technologies
RateTray.com uses cookies and other tracking technologies. By accessing our website, users opt-in to the collection of cookies and similar technologies for tracking purposes.
7. Updates to Privacy Policy
Users are responsible for periodically reviewing our privacy policy for updates. Continued use of RateTray.com constitutes acceptance of any changes made to this policy. We may notify users of substantial changes via email or by prominently posting a notice on our website.
10. Age Restriction
RateTray.com is intended for use by individuals who are 13 years of age and older. We do not knowingly or intentionally collect personal information from individuals under the age of 13. If you are under the age of 13, please do not attempt to create an account on our platform, provide personal information, or use our services. If we become aware that we have collected personal information from a child under the age of 13, we will take prompt steps to delete such information from our records.
Parental Consent: If you are a parent or guardian and believe that your child has provided us with personal information without your consent, please contact us at [email protected], and we will take the necessary steps to address the situation.
Children's Online Privacy Protection Act (COPPA): Our practices regarding children's data are in accordance with the Children's Online Privacy Protection Act (COPPA). We are committed to complying with COPPA and protecting the privacy of children online.
9. Contact Us
If you have any questions or concerns about this Privacy Policy, please contact us at [email protected].
10. Legal Disclaimer
While we make every effort to protect user privacy, we may disclose personal information when required by law or when we believe that disclosure is necessary to protect our rights and/or to comply with a judicial proceeding, court order, or legal process served on RateTray.com.
11. Data Processing and Purpose
RateTray.com may utilize user-provided data to incorporate users into audiences that meet the criteria advertisers are seeking for targeted advertising campaigns. Advertisers may access a database of user data to curate their intended audiences; however, they will not have access to a user's Personally Identifying Information (PII), such as their name or email address.
12. Third-Party Integrations
RateTray.com currently operates with Google Analytics for the purpose of website analytics. This integration is used to track and analyze website usage and performance. Please be aware that Google Analytics may collect log data and usage information.
13. Data Portability
Users have the option to request and receive their data in a structured, commonly used, and machine-readable format if requested. We are committed to providing users with this option to comply with data protection regulations.
14. Log Data and Usage Information
RateTray.com does not internally collect log data, individual user activity, and usage information beyond what is collected by Google Analytics. For details on what data Google Analytics collects, please refer to Google's privacy policy.
15. Marketing Communications
As of our current practices, RateTray.com does not send marketing communications to users. Users will not receive marketing emails or messages.
16. Data Minimization
RateTray.com has designed its account registration and information collection processes to collect only the minimal necessary data about our users to provide our services.
17. Subprocessors
RateTray.com does not utilize subprocessors or data processors to handle user data. All user data is managed by RateTray.com.
18. Cross-Border Data Transfer
RateTray.com exclusively operates within the United States and does not transfer user data across international borders.
19. User Authentication and Passwords
User authentication is managed through email account verification. Passwords are securely stored and are not publicly accessible. Users have the option to reset their passwords through a password reset feature on the website.
20. User Consent Mechanisms
Users are presented with a data consent banner when accessing RateTray.com. By accessing our website, users are providing their consent to the collection of data as outlined in this privacy policy.
